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World’s first ‘Hangover Bar’ opened in Amsterdam

The world’s first ‘hangover bar’ has been opened in Amsterdam.

Conceived by online mattress brand Matt, the bar is only accessible to people with guilt in their hearts and alcohol in their blood, as measured by a breathalyser-wielding employee at the door.

The Hanover Bar is a relaxed space offering people a comfy bed nestled amidst potted plants, their favourite movie(s), hydration, Innocent drinks, hangover food (through a tie-up with Foodora) and – and this is my favourite – ‘fresh oxygen’.

According to this on The Culture Trip, Hangover Bar is open Friday to Sunday, between 10AM and 6PM.

Credit: thanks to Matt Muir for sending

  • Mikhail Lis

    That’s a good example of a technique of creating publicity “Mix of unmixable”
    This method assumes consolidation within any process of not compatible objects or concepts. I want to note from my experience: as further there are combined objects from each other by their meaning, as more successful the event becomes.

    If the admin don’t mind, I will share a link to 9 other techniques of how to create publicity stunts here:

    http://lismikhail86.blogspot.co.uk/2016/10/how-to-create-publicity-stunts.html

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