The best stunts and campaigns in one place

Miami Dolphins cheerleaders in Call Me Maybe PR stunt

It’s the track that has taken the charts by storm! It’s impossible to travel anywhere lately without hearing Carly Rae Jepsen’s Call Me Maybe. Now the Miami Dolphins cheerleaders have made their own version of the video whilst promoting their calendar shoot for 2013.

 

As you can see, the video undoubtedly appeals to a male audience, with Facebook and Twitter being inundated with shares and posts from many over-excited men! The use of the catchy song and group of gorgeous women certainly seems to have left men all over the world hot under the collar! However, this is a great PR stunt, creating attention worldwide, with over 500,000 youtube views in just a day.

It really does look as if the best way to promote your sports team and calendar is by parading numerous bikini-clad women around an exotic place!

Matt Galloway (@MattAGalloway)

Copyright © 2018 PR Examples, all rights reserved | Nettl Gloucester & Cheltenham