The best stunts and campaigns in one place

Madame Tussauds responded to Trump c...

This morning, US President Donald Trump cancelled his visit to the UK in March, claiming the selling of the US embassy was behind his decision. Reason I canceled my trip to London is that I am not a big fan...

Ikea releases advert that doubles as...

Ikea has never been a brand to shy away from creativity in its advertising and PR campaigns – but this might be its weirdest yet! Parents-to-be have been invited to literally urinate on Ikea’s...

Cadbury’s launch white Creme E...

Cadbury’s has announced some pretty cool news; they are selling limited edition white chocolate Crème Eggs, and if you find one, you win £2,000! The new flavour is apparently being sold in convenience stores...

Burger King gives their biggest fan ...

Burger King France is really nice to its loyal customers, it seems! It has given an incredible Christmas gift to its biggest Facebook fan, Sullyvan, who has posted more than 600 comments on Burger King’s...

Uber offers NHS staff free rides ove...

‘Tis the season to be jolly – but it’s also a very busy time of year for NHS and emergency services. and many have no time off over the festive season to spend with family and friends. Enter...

2017 in review – Top 20 PR campaigns...

(If you’ve little interest in who runs this site and you just want wonderful campaign-y CONTENT from 2017, do skip this bit) Well, well, well. It’s been emotional, eh? Six years ago, I was putting...

Grooming brand recruit bearded men f...

Now, you might know that PRexamples.com was started by Rich Leigh. He also started Radioactive PR. I work for Radioactive, and I’d like to say that we VERY rarely write up our own work for the site....

Santa swaps his sleigh for a plane w...

Leading budget airline, EasyJet, has created inflight grottos on more than 100 of it’s flights to surprise passengers this Christmas. The campaign has consisted of ‘Captain Claus’ greeting people on flights,...

Euston station is hosting Christmas ...

Euston station will open its doors to 200 homeless people on Christmas Day to offer them dinner and a place to sleep. The main hub of Euston station will be filled with decorations and tables will be laid out...

WaterAid placed 800 buckets along th...

Charity, WaterAid, has put 800 buckets along the River Thames to represent the 800 children who lose their lives across the globe every day due to dirty water and poor sanitation. Each empty bucket would hold...

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