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Irn-Bru sells personalised bottles

By on Sunday, June 23, 2013

After the fun they had with this stunt, announcing a Coca-Cola-inspired personalised can (great if your name was Fanny), Irn-Bru has begun to sell a wider range of personalised bottles of drink with Scottish names. The bottles will feature such names as Senga, Rab and Tam, as well as Fanny.

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This campaign is accompanied by television adverts feature people drinking the beverage during embarrassing situations.

Last year, one advert in the campaign received complaints, as it shows a new father in shock after his wife announces they are going to name their daughter Fanny.

A spokesman for Irn-Bru said: “We hope our fans enjoy our limited-edition bottles of Irn-Bru, celebrating well-loved Scottish names which mean a lot to us.

“Deliveries have been made across the country for Scots to get a taste of Irn-Bru that they can call their own.”

The campaign is similar to Coca Cola’s ‘Share a Coke’ stunt, where common British first names can be found on drinks.

Source: Digital Spy

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