The best stunts and campaigns in one place

Moonpig has meat-flavoured edible cards for Father’s Day

Forget greeting cards, this Father’s Day it’s all about ‘meating cards’, as Moonpig launch the world’s first edible card.

Yes, you read that correctly! For the first time, you can show your dad how much he means to you by giving him a card that not only looks good, but tastes good too.

Available in two flavours – BBQ and Spicy Hot – the cards have been created by Moonpig designers and are made from flavoured and scented ink printed onto rice paper.

There’s been decent coverage for this, and it’s a pretty cost-effective stunt for the greeting card giant ahead of Father’s Day. If anyone is lucky enough to get one of these please let us know what it tastes like, preferably in a Facebook live or similar!

Copyright © 2018 PR Examples, all rights reserved | Nettl Gloucester & Cheltenham